If you ever wonder how search engines choose which answer to show on top, the secret may be schema markup. Schema a little bit of code placed on your site that tells a search engine what the page actually means, not just the words it reads. For Answer Engine Optimisation, or AEO, this could help your page appear in featured snippets, People Also Ask boxes, or even voice assistant replies. It may also help local more businesses though results vary.
The good news is you dont have to be a developer to add schema. Many plugins and simple tools make it easy. Beginners can start with FAQ schema; it shows common questions and answers right on the page. How‑To schema works well for step by step guides too. Both give search engines a clear signal that your content can directly answer users. Some sites see quick traffic lift, others slower growth.
Using schema might raise the odds that Google picks your business as the answer instead of hiding it among regular links. In short, schema markup works like a cheat sheet for the engine. For anyone starting with AEO, adding a simple schema tag can be one of the fastest ways to boost visibility and get noticed in the 2025 answer‑driven search world.